Investing in culture is one of the key pillars of Saudi Vision 2030 for building a diversified and sustainable economy. Culture is no longer merely a recreational or artistic activity; it has become a true economic contributor, boosting the national GDP and creating promising opportunities for both creatives and investors. The Kingdom has recognized that […]

Education is the foundation upon which every renaissance is built, and when education is linked with culture, it becomes a powerful tool for raising awareness and shaping creative individuals. The Kingdom of Saudi Arabia has recognized that investing in cultural education is an investment in its future, as culture gives education its spirit and identity. […]

Today, Saudi youth represent the vibrant heart of the Kingdom’s cultural and creative renaissance. They are the generation driving change and reshaping the cultural landscape with fresh perspectives and innovative energy. With the launch of Saudi Vision 2030, empowering young people in the cultural and creative sectors has become a national and strategic priority for […]

In a rapidly changing world, cultural sustainability has become one of the most important concepts linking the past and the future, balancing the preservation of national identity with comprehensive development. Culture is not merely a heritage or artistic activity; it is an integrated system that contributes to building individuals and society, fostering a sense of […]